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Plastech International Pvt. Ltd.,
under the brand name BUDDYZ, manufactures and markets
high quality toys, games, fun products and promotional toys.
The BUDDYZ range of products spreads
happiness in the hearts of the people who play with them and
are loved and played by one and all for generations.
The MISSION STATEMENT of Team BUDDYZ
is:
“Together, let us spread happiness by
constantly creating products & providing services of the
highest quality, at affordable prices – for now and
forever”.
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Plastech International Private Limited
was established in 1986 with
manufacturing of industrial components from engineering
plastics (as an original equipment manufacturing supplier)
for large brands like Solidaire, Crown, Symphony, Uptron,
Philips, Onida and many more. After gaining a thorough
understanding of design, production and assembly of plastics
and metals, Plastech was convinced about investing their
efforts into creating their own product line.
Following the suggestion of a company
called BULLYLAND which is a leading toy manufacturing
company based in Germany, in 1995 Plastech ventured into
import of products from Bullyland and set their sight on
licensed merchandize. Subsequently they started
manufacturing these products out of their own factory based
in Mumbai.
For close to a decade, Plastech was
licensed for all the Disney range of 3-D figurine-based
products like fun springs, huggers, toppers, swingers,
wind-chimes and many more innovative items for the Indian
market. For several years this became the mainline activity
for the entire range of Disney characters like Mickey,
Minnie, Donald, Daisy, Goofy, Pluto, 101 Dalmatians, Pooh,
Tiger, Piglet and Eyesore.
Over the years, Plastech has worked on
several popular properties and has mastered the art of
Licensed Merchandising. As an extension of this
expertise, Plastech was the company who successfully gave a
3-D perspective to the most popular Indian animated
character BABY HANUMAN and under license, developed
an innovative range of Hanuman merchandise which, till very
recently, were very popular in the market. The company was also the sole merchandiser for a range of toys for the 1st 3-D animated film of India, KRISHNA and also licensed for India’s first ever composite animation film “My Friend Ganesha”.
It is our endeavor to continually improve
our offering in
LICENSED
MERCHANDISE and in the process place BUDDYZ
and thereby INDIA on the Global Licensed Merchandising Map.
The Glow phenomenon had started in the US in a big way in the early 90’s and in toys Plastech was amongst the pioneers to launch GLOW PRODUCTS in the Indian market. We did extensive research on the different SKU’s that could be offered and today have a product offering of over 10 popular SKU’s under this category.
In 2003, the company christened its
product range under the brand name BUDDYZ. The
company manufactures several types of toys and has a product
line that consists of:
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Educational Toys
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Activity Toys
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Stationery
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Coin Banks
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Glow in the Dark
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Figurine Merchandise
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Licensed Merchandise
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Promotions
One of our key divisions is
PROMOTIONS.
With over 25 years of experience in manufacturing and
procurement, we today boast of an experienced pool of
resources which includes a Research, Design and Development
Studio, Plastic Manufacturing Unit, Assembly Lines,
Stringent Quality Control and a host of well honed
Suppliers; that contribute in creating customized product
ideas on a turnkey basis. In brief, we provide Ideas,
Proto-types, Development and Production. At Plastech,
taking on an assignment means sharing our client’ passion,
and this translates into an endeavor to delight customers
with our creations taking into account the customers
parameters of Target Audience, Target Price and Target
Specifications of materials, size and design.
The company has made customized
promotional products for various leading corporate brands
like Kellogg’s, Nickelodeon, ITC Sun feast, Girnar Tea, The
TAJ Group of Hotels, Sahara Airlines, Air India and many
more.
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